"Im going to try it"

I'm think I'm going to try it.
Reply :Don't try, commit. Advertising works with a plan. It works when you commit to the plan. Advertising is only one part of the overall marketing plan. Your marketing plan executed properly will increase your odds of success.

Gotta plan ?

Initiative, Faith and the Will to Win !

Initative, Faith and the Will to Win ! This is what Napolean Hill found when he surveyed and interviewed some of the most successful people of his time for his book "Think and Grow Rich" It all starts with DESIRE (goal) and a definative plan (or road map) to achieve the goal.

In prior post I mention how essential planning is to your personal and proffessional succes. I know the power of planning. I can look back and see when specifically when there was no plan in action. Planning is not hard, planning requires discipline, it takes time and the results are usually success.

So I challenge you today : Do you know what you want ? Do you have the desire to achieve ? Do you have a plan to achieve it ?

There are just about 21 or so weeks in 2010, how will you, or business finish ?

I'm happy to share how I go about planning. If I or my business (Hometown 1340 WLVL ) can be part of helping you drill down, define your desire, and help you plan to achieve the goal contact me.

23 Weeks

23 Weeks

23 weeks left in 2010. Has your business message reached it's inteneded target audience ? What's your plan for the holiday season ? Did you plan ? It's not to late to get in the game and make 2010 your best yet. Create awareness, drive traffic and generate sales. Finish strong !

Generate Business !

Your message...Where's the "voice" in your print ad ? Who's luring people to your website ? How are you getting people to walk in the door or make your phone ring ?

The marketTimes are tough for many but consumer surveys tell us people are still buying. They are just being more selective, a little more savvy. Whether you sell widgets or knickknacks or steak knives your still need to reach the market.

The ConsumerI can help you reach an audience that has the means to purchase , meaning they have some money. They are the consumers. We have thousands of them in our audience. Don't you want to reach them ?

Radio is your missing link...It's a proven fact that when you incorporate radio into your current marketing plan traffic increases raising the odds for you to complete a sale !

...and more affordable than you think ! Find out today just how affordable radio can be. Call Hometown 1340 WLVL today and learn how radio might help you. Let's create awareness, drive traffic and generate sales !

Advertising Happenings and Opportunities !

Summer brings a whole host of broadcast events at Hometwon 1340 WLVL. Just this past weekend we broadcast live from the Bower Insurance Agency and later the same day Hometown 1340 did a live "play by play" of the Lockport Old Home Week Parade. We has a great time bringing all the information and events via broadcast.The coming weeks are no different. We will be very busy bringing more area events to the airwaves.

What this means for you and your business , more advertising opportunities and specials !

First up in August is the Niagara County Fair August 4-8
Join Hometown 1340 WLVL as we broadcast live from the fair. As a sponsor you will receive : 16 :30 second announcements for $180 plus an on air interview while we broadcast live from the fair.

Later on August 15th we're proud to present "The Taste of Lockport" Join us live on at the event or on the air live as we bring you food and fun from the event ! Sponsors will receive 6 :30 second announcements to air during the week of the event for just $129 ! this also includes several mentions during our week long promotion and on the day of the event.

Let's not forget Newfane's AugustFest on August 21. This is another Niagara County gem of a hometown event. For just $129 sponsors receive mentions as sponsors of our live broadcast plus 6 :30 second announcements the week of or after the event.

Combine any of these with your current advertising or stand them alone to show your support or attract event goers to your business !

Grow your business, support your community and region by becoming a sponsor of these great summer events !

It's Hometown Radio reaching your hometown audience for the great hometown price only at Hometown 1340 WLVL

For information on these events or your radio station give me a call at (716)-433-5944 or email me at davidwlvl@gmail.com

Recruiters on the radio ?

Looking around some of the social networking sites out there it's easy to see that on line is where it's at for many recruiters. If you're a recruiter have you ever considered taking it one step further by putting you message on radio? You know target a market, call the general sales manager, strike a deal to put the position on the radio. Radio can bring any on line or print ad to life by giving it a voice. You'll reach thousands of passive candidates in seconds. For example, Hometown 1340 WLVL is a news/talk station. Our audience is age 35- 55 primarily male, depending on the day part your message will reach upward of 15,000 listeners for about $20 bucks a spot or less ! It's not for everyone nor every market and out reach for some budgets, but for many it could lead to faster, more profitable placement.

Awareness, traffic, sales...

When it comes to your advertising/marketing plan what's your objective? Is it to create awareness? drive traffic? generate sales? You're correct if you answer all three! While the focus of your advertising efforts may focus on one of these, ultimately you want to move your product or service correct? So what does your message focus on ? Does it call the consumer to action? Is it visible to the right market? Is the message in the right media ? It's good to advertise, it's GREAT(and should be your goal) to achieve the objective.